We craft bold & memorable healthcare brands
Uncover your unique differentiation. Develop positioning that resonates. Build strong connections with your customers. Take a leadership position in your space.
CLIENTS
Deep healthcare experience
Since our founding in 2014, we've built expertise in healthcare technology, employee health & wellness programs, and hospitals & healthcare providers.
Research
Customer research, brand sentiment analysis, ideal customer profiles & personas, customer journey mapping, competitor analysis & usability testing
Brand Strategy
Brand strategy development, brand audits, brand architecture, naming, consulting & coaching
Visual Identity
Logo design, visual system development, brand guidelines, template libraries & toolkits
Content Strategy
Organizational content strategy, brand messaging platforms, editorial & content planning
Brand Implementation
Implementation planning, brand training, brand launch & rollout, creative execution & web design
Brand Activation
Web design, brand asset development, video, content programs
SOLUTIONS
Focused on driving differentiation
It’s no easy task standing out in healthcare and healthtech. It’s even harder to find a partner who can connect your product or service to the right people. That's where we come in. Check out our solutions to learn more.
BRAND AUDIT
Improving your brand starts with knowing where you stand. Our brand audit helps you do just that.
Choose the brand audit that fits your business
With our Brand Audit, you get an objective, third-party view of the state of your brand, how you compare to your competition, and the opportunities that exist to build a differentiated market position.
This product has three tiers to choose from:
Tier One
The Essential Audit determines the health of your brand. Completed in a quick time frame, it allows you to build a solid understanding of your brand to inform any upcoming brand building activities.
Tier Two
Tier Three
KNOWLEDGE HUB
A surplus of free marketing insights to help you grow
We're always conspiring on new ways to create a stir or strike a chord. Visit our knowledge hub for conversations with marketing trailblazers, as well as practical advice for meeting and exceeding your goals.
You Need Healthcare Experts
We're focused on developing strategies that will amplifying the impact of healthcare technology brands.
You Want a Partner
We invest in building relationships with our clients, and are committed to collaboration and making everyone better.
You’re Ready to Be Bold
We’re not about maintaining the status quo. Turn to the ABN team for brand and creative solutions that win over the short and long terms.
THE PERFECT FIT
How to know if ABN is right for you
We get it. We know we’re not the perfect fit for every business, and it would be unrealistic to believe we can build everything anyone needs. Here’s how to identify whether we’re the right team to bring your brand to the next level.